Italian by birth, history and creativity: Leo Pizzo is one of the classic examples of made in Italy. Starting out as an apprentice, in the seventies Leonzio Pizzo opened his workshop and became a leading brand. In recent years the brand has opened single-brand stores in Milan, in Galleria Vittorio Emanuele, in Rome in Via del Babuino and in Taormina. Its philosophy is to focus on high-level design, but also believing in the ability of Italians to appreciate the work of the Valenza-based company. In any case, Leo Pizzo’s work is also popular abroad: recently in Basel Leo Pizzo presented novelties in line with the tradition of the house, gems set in frames that make up animals or floral jewels (the Fiore collection is a flag of the Maison), with a use of color capable of providing liveliness, but without falling into kitsch: in the company they define it as a “renewed tradition”. In short, the Italian taste, in fact.